As the online business landscape changes… I’ve noticed more and more entrepreneurs saying they’ve seen a plateau in sales, their launches aren’t scaling, or the launch never took off at all. If this is you, too, you’re in the right place. In this episode, I’m sharing messaging secrets that will take your launches to the
Most people don’t realize is that what makes you successful in business (and financially) is also what makes you successful in your personal health and relationships. If you get down to the root cause of what makes people successful, it all comes down to one thing and we’re talking about it on this episode of
Over the past few years, our team has worked with over 1,700 course creators, and we’ve recognized common mistakes and behaviors that lead to unwanted results like funnels that don’t work, low show-up rates to webinars, or launches that flop (or never take place after being planned). Sometimes, it’s one shift, one change, one common
Dozens of people reached out to me after the objection-busting podcast series with Rachel Duffy and wanted more. So we got together and recorded an episode about entrepreneurship and parenthood… but the conversation became so much more than that. From parenthood to aliens, metaphysical stories, signs, and lots in between, this episode blossomed into a
People tend to put offers together like a list of ingredients… guarantees, bonuses, and roadmaps. These things help sell your offer, but the real game-changer may surprise you. Many entrepreneurs focus on the offer itself and then build the messaging to go along with it. But this is backward. In this episode, I’m diving into
Did you know that your unconscious mind directs 95% of your reality? Your everyday decisions are mostly made by your unconscious mind, and when you manifest what you truly want… It’s not an “hour-a-day” situation. You’re actually manifesting 24/7. Curious how this works? In this episode, I’m sitting down with Kathrin Zenkina, the #1 Amazon
So you’ve made all the right investments, you’ve taken action, and followed the right strategies… but you’re still not seeing success. There might be something going on in your subconscious mind, and that’s what Dr. Shannon Irvine and I are talking about today – how to reach your goals without self-sabotage. Dr. Irvine helps passionate
There are few financial advisors who understand the ups and downs of online entrepreneurship, so his knowledge has been invaluable, and I want to share some of his knowledge with you in this episode. I’m chatting with my friend, Mel Abraham, a CPA by education who helps entrepreneurs build their businesses and their wealth so
If you have a podcast or you’re thinking about starting a podcast… then you’re going to love this episode. For my business, podcasting has been one of the best content platforms for growth. But, until now I haven’t talked much about how we did it or shared much about podcasts at all. So I’m bringing
There are a lot of standards and “normalities” in online marketing, like video series launches, 30-day challenges, masterclass launches, and so on. But few question where these terms, philosophies, and frameworks come from and how to improve them. And the day you realize that each of these was once created by someone at some point
Ever wonder why some posts explode while yours stall at 200 views? A few months ago my students were in the same boat. They nailed topics and titles, but their videos still limped along. Then we cracked the code: structure. Once they layered in the right triggers— to get comments, increase watch time, and inspire
The secret to growth online isn’t fancy graphics or endless posting, it’s relevancy. Real, nail-on-the-head scenarios that made people stop, click, and share. In episode two of our three-part series, I’m spilling how we built titles from the exact situations our audience lives through. Think beyond “How to beat overwhelm” and into “Three reasons your
You ever wonder how some brands just explode overnight? We quietly launched a second brand, Grounded Parenting, and in under 60 days we shot to 27,000 followers on TikTok. Now we’re at 30K. No luck. It was our secret weapon: a custom messaging AI built on hundreds of conversion points and a simple step-by-step system.
When it comes to messaging, there are 4 main areas I like to focus on: educational (what to do), thought reversal (shifting perspectives), self-identifying (so your audience is thinking, OMG, that’s me!), and the fourth and the most overlooked of them all is connection content. A few years ago, I ran a 10-hour training and
Ever feel like you’re doing everything right…and still stuck? Last week I noticed I was lugging around tiny weight belts of tasks, expectations, and rigid beliefs. It was killing my creativity. And my freedom. So I decided to let go. Today on the podcast we’re revisiting one of our most powerful episodes on letting go
Ever poured your heart into tutorials, webinars, or posts—only to hear crickets? Or see “great info” in the comments but zero sales? I used to think if I just explained more, people would buy. But after helping thousands refine their messaging, I learned that info alone doesn’t cut it. You need relevancy—those precise words that
