Information is only ONE way to give value. There are so many different ways to help people other than giving away your best stuff or offering more information. In fact, another highly effective way to give value is to tell people what NOT to do (or what to avoid). You’re able to bring awareness to
Usually, I keep our VIP guest speakers private and exclusive to New Generation Mastery + Mentorship members and students. However, the recent feedback on a particular training was so HUGE that I wanted to share it with you! One of the hardest things to do when growing a business is growing a team and building
When working on your business, many entrepreneurs focus on what needs to be done next. What new strategy should I try? What should I change? What’s the latest funnel hack? But sometimes, the MOST growth can come from letting go of something. Listen to one of our most powerful episodes on the New Generation Mastery
What if every piece of content you produce had your ideal clients responding, “Yes, that’s me!” or “Woah, how are you inside my head?!”. Or, even better, “You spoke to my soul. I need whatever it is you’re selling.” With each post or ad, nearly automatically, they believe and trust you or your brand as
Building a business also means building a team. And if you’re not careful (and you’re not building a team), you’re building a job not a business. So if you’re wondering how to piece it all together – growing a business and building an effective, happy team then this is the episode for you! Our COO,
When it comes to messaging, there are 4 main areas I like to focus on: educational (what to do), thought reversal (shifting perspectives), self-identifying (so your audience is thinking, OMG, that’s me!), and the fourth and the most overlooked of them all is connection content. Ready to learn why and how to connect with your
If you’re growing a business, then you’ve certainly heard of “niching down.” But most of the time, entrepreneurs will niche down to a small group of people. For example, a yoga teacher might niche down to women, and then women in their 40’s. They might even niche further, like women who are moms in their
I’ve grown multiple businesses over the years, and looking back, the most successful had 6 fundamentals that led to their success. (And the ones that weren’t successful were missing a few of these fundamentals). In fact, when all 6 were properly used, those offers grew the quickest! Ask me to launch a new product or
I remember starting my first business and feeling like everything was on my shoulders. Retirement, insurance, writing myself a paycheck (when I could)… I kept wondering how everyone else was doing it! Because $5,000 in revenue was not $5,000 in the bank. But what I didn’t understand was the difference between a money machine and
One question I hear all the time… If you had to start all over and build a million-dollar business in 2024, how would you do it? And today, I’m going to answer it alongside my good friend James Wedmore. If you don’t know James, his online course business has over $80 million in sales, he
Want to know why your launches flop? Because you’re pitching your course—instead of solving a laser-focused problem. True story: I was buried in webinar rewrites, testing 15 versions, feeling stuck. Then my buddy James called and dropped a truth bomb: I’m too tough to ask for help. Once I did, I realized I’d been selling
I ran a little experiment on our parenting brand: two almost identical videos, same topic, same style. One got 205 views. The other exploded to 64,000 views in 36 hours—and it’s still climbing. What changed? A tiny psychological tweak in our communication. Here’s the backstory: I’ve been knee-deep in AI, solo parenting chaos, and business
What if you could give every student a one-on-one coach without ever filming another video? I had Jenna Soard back on the mic this week. she’s the AI branding guru who went from teaching Canva to running a $5.5M business with zero video modules. We dove deep into the exact tools and strategies she uses
Everyone’s losing their minds over AI. Some hail it as the greatest thing since sliced bread. Others warn it’s going to kill authenticity. Meanwhile, sales and followers are swinging wildly all around us. I got caught in the swirl myself. After a tough year—divorce, stalled launches, ghosted inboxes—I realized I’d lost sight of why I’m
Ever wondered why AI isn’t the magic bullet for your messaging? Most people jump into ChatGPT or Gemini expecting it will fix their copy, sales page, or launch strategy—only to find they’re amplifying what’s already broken. I saw this firsthand when my daughter came home upset over a silly granola‐bar comment. Instead of a generic
How do you launch a business, partner with your spouse, and still be fully present for your kids? Sounds impossible, right? I sat down with Dan Colos—he and his wife, Nicole, ditched the 9–5 provider/caregiver model. They closed their granola side hustle, co-lead her personal brand, and raise three daughters under one roof…without losing their
