A lot of entrepreneurs, and this may include you, make this one mistake over and over again in their messaging. In today’s episode, I’m breaking down what that mistake is and how to avoid it. This is a technique that many of the most successful entrepreneurs use and you’ll be shocked when you find out
If you’re ready to take your ad strategy to the next level, you’re going to love this episode. Matt Johnson returns to the podcast to talk all about how important ads are when they work in conjunction with a working offer and funnel system. We also discuss thinking outside the box to create ads that
If you’ve ever wondered where the ideas for this podcast or the Video 4x Effect come from, this episode is for you! In this episode, I’m sharing the exercise I practice that brings me clarity and allows for my internal well-being to be exactly how I want it to be, which in turn lends itself
Are you an entrepreneur who’s wondering why you are still unheard? It might be because you’re giving away all your best stuff for free… In this episode, I’m talking about knowing your worth and the value of the service that you provide others. If you’re going to put your energy into things that you’re just
If you’re an entrepreneur who suffers from shiny object syndrome and it’s getting in the way of your success, this episode will be invaluable for you! Today I’m talking about the importance of not only focusing on your “one thing” in your business but also how crucial it is to have team members that will
If you’ve followed me for any time at all, you’re probably familiar with my story, but there are likely parts of that story that you don’t know about. In my most vulnerable episode yet, I talk about how I found myself in $40K debt after seeing success in my business the year before. I also
Growing a business guarantees a mistake or two along the road to success. In this episode, I’m breaking down the five biggest mistakes I made while growing my multi-million dollar company. If you’re ready to shift your beliefs on mistakes and take advantage of the knowledge you gain from making them, this episode is for
If you think you’re completely committed to your business but still aren’t seeing the results you want, then this episode is for you. In this episode, I talk about how vital commitment is to the success of your business as well as how we sometimes trick ourselves into thinking we’re fully committed when in reality,
If you became an entrepreneur because you wanted to make money and live the life of your dreams on your own terms, this episode is for you. In this episode, I’m talking with Jerred Morris about starting an online business, controlling your growth, and the importance of having the knowledge and skills to make any
Sometimes you meet someone that you just KNOW needs to be on your team. That’s what this episode is all about. Meet Matt – He’s our Agency Director who moved across the country to join my team. In this episode, we talk about how we met, the importance of finding the right systems as well
Ever poured your heart into tutorials, webinars, or posts—only to hear crickets? Or see “great info” in the comments but zero sales? I used to think if I just explained more, people would buy. But after helping thousands refine their messaging, I learned that info alone doesn’t cut it. You need relevancy—those precise words that
Why are your webinars packed with value but crickets at checkout? You can teach circles around your competition, but if you’re not weaving in demand and trust first, you’ll still struggle to make sales. I learned this the hard way—running one webinar where I felt on fire, only to see zero sales… until a random
Are you still hand-crafting every email, ad, and social post? I was, too, until our in-house AI beat me at my own game. Last week I ran a blind test, feeding our AI and my own brain the same ad prompts. I thought I’d crush it. Guess what? AI cut our cost-per-lead in half and
I remember telling Taylor back in the Video 4X days that she’d be a killer entrepreneur. She laughed and said, “No way, not me.” Yet three months after launching her own agency, she hit $10K in monthly revenuewithout a fancy website, an army of followers, or any extra fluff. Today on the podcast, I sit
Ever feel stuck, waiting for that lightning-bolt moment of clarity… only to watch days (or months) slip by? Trust me—I’ve been there. Between a divorce, two underperforming launches, and $40k in debt, I spent six months trapped in my head, longing for one perfect idea. But here’s what I learned: clarity isn’t a single moment. It’s
Ever snap at someone and later wonder, “Why did I overreact?” Last week, my daughter refused breakfast and I felt my pulse spike. I caught myself mid-yell and remembered something my friend (and mentor) Fiona Lukies taught me: “You’re not in a relationship with that person—you’re in a relationship with your thoughts about them.” That
