In today’s episode of the New Generation Entrepreneur podcast, I’m joined by repeat guest and my good friend and mentor, Mel Abraham. Mel dives deep into the crucial topic of money—how to make more of it and get your money working for you. We discuss how uncertainty creates fear and stagnation and how to overcome
One of the biggest reasons why people aren’t consuming your content is because they don’t find it relevant. And the things that people find relevant are the things that create these automatic triggers inside of their subconscious. Things like emotions, curiosity, or identities, or big realizations, that’s the stuff that gets the clicks and most
You’ve heard me say it for years, more information doesn’t drive sales. So what does? Well, it’s all about the hooks—the language and communication that drive people into action. Today on the podcast, I break down four different hooks you can start using immediately to get your audience to act. Listen in to explore how buying
This episode was so powerful it made me tear up, helping me remember who I am and what my mission is in this world. Today on the podccast I’m talking about building a brand off of real authenticity, not fake authenticity. If you don’t understand the difference, you will by the end. I delve into
The past 8 months of my life have brought some of the hardest challenges I’ve had to face. Going through a divorce. Carrying the weight of a major launch just to keep things going… the business, the bills, all of it. And the loss of clarity about what I even want anymore. When I’ve shared
Ever feel like your emails and ads aren’t getting the attention they deserve? One of the most important aspects of marketing is actually the headline. That’s what stops the scroll and grabs attention. In this episode, we explore how using AI, specifically ChatGPT, can transform your headline game. Listen in to discover key messaging frameworks,
I’m challenging you to reconsider the approach to solving problems in your audience’s life or business through your courses. In this episode of the New Generation Entrepreneur Podcast, we’ll explore why offering a solution to a single, specific problem might be more effective than creating comprehensive, ‘monster’ programs aimed at solving multiple issues. Tailoring a
You’ve heard me talk about educational content quite a bit and how it shouldn’t be 100% of the content you put out there. But it does play an important role in your messaging when you do need to teach, like in webinars or a percentage of your social media content. For my students, many get
If you’re overwhelmed by the thought of using AI in your business, you’re not alone. Anyone who’s been browsing the internet recently, has definitely encountered AI-driven content… and there are a lot of different tools available. It might feel impossible to figure out what’s right for your business. Today’s guest is here to clear up the confusion.
If you had asked me even at the beginning of this year, I would’ve told you I never thought I’d talk about this topic… But here we are diving into messaging and AI. In this episode, I explain why I resisted using AI in our business and what changed my perspective. I’ll share two main
Have you ever blasted out a perfect product pitch… only to hear crickets? I’ve been there. When I first taught messaging, I’d ask, “Want to fix your messaging?” Their response? Blank stares. Because they didn’t even know messaging was the problem. They knew their content wasn’t landing. They knew they were getting zero engagement. So
Have you felt your industry flip upside-down overnight? Pricing, launches, even the way people buy courses it’s been a whirlwind. I’ve seen more change in the past few months than in years prior. And if you’re stuck wondering how to not just survive, but actually grow right now, I’ve got you. I spent eight months
Ever wish your audience felt like you were reading their mind? You spend hours crafting ads, emails, and posts and sometimes it just falls flat. But when you use hyper-specific, self-identifying language, they stop scrolling and think: “OMG, that’s me!” Think about a doctor who pinpoints your exact symptoms before you say a word. You’d
Ever had a week where everything you touch turns to gold? Last week was that for me. I launched a little parenting side brand to test our AI and suddenly exploded from 50K to 113K followers in seven days. Before my sales funnel was even ready. I watched 1.2 million views roll in, grabbed 1,800
Ever get overwhelmed by all the free trainings, tools, and “next big things” online? I definitely have. Two years ago I signed up for half a dozen “must-have” programs… and never finished any. So this year, I wanted to do something different. No fluff. No 100-page workbooks you’ll never open. Today on the podcast, I’m
That idea blew my mind when my friend James Wedmore shared how a crippling lawsuit nearly ended his business… and then forced him to break through fear, build the right container, and jump from $2M to $10M in just one year. Today on the podcast, James and I unpack how you can engineer your own
